our story

About Matchoya — Our Story

Ceremonial Matcha Cafe · Blue Tree Phuket · Est. 2023

Matchoya was born from a simple belief: that Phuket deserves access to the real thing. Not matcha-flavored powder. Not sweetened shortcuts. Real, authentic, ceremonial grade Uji Matcha — imported directly from the source in Kyoto, Japan.

How It Started

The story of Matchoya begins with a love for Japanese tea culture. Our founders discovered ceremonial-grade matcha during travels through Japan and were struck by the difference between what was being served in most cafes and what genuine matcha could taste and feel like.

The idea was simple: bring that experience to Phuket. Create a place where locals, expats, and visitors could enjoy authentic matcha the way it was meant to be — prepared with care, from quality ingredients, without compromise.

Our Matcha — Straight from Uji, Japan

We source our matcha directly from Uji, Kyoto Prefecture — the birthplace of Japanese green tea and home to the world's finest matcha. Uji has been cultivating tea for over 800 years, and the combination of its climate, soil, and centuries of expertise produces matcha with a depth of flavor and vibrant color that simply cannot be replicated elsewhere.

What Makes Our Matcha Different

  • Ceremonial Grade — the highest quality classification, made from the youngest tea leaves
  • Direct Import — sourced fresh from Uji, not through mass-market distributors
  • No Additives — pure matcha powder, no sugar, no fillers, no artificial flavoring
  • Stone-Ground — traditional stone-grinding preserves flavor and nutritional integrity
  • Vibrant Green Color — a sign of freshness and quality; dull matcha is old matcha

Where We Are — Blue Tree Phuket

Matchoya is located inside Blue Tree Phuket, one of the island's most beloved lifestyle and entertainment destinations. Situated in Cherngtalay, Si Sunthon, we're perfectly positioned for visitors staying near Laguna Phuket, Bangtao Beach, and Surin Beach — as well as the expat community that calls this part of the island home.

Our address: 4/2 Srisoonthorn Road, Blue Tree Phuket, Si Sunthon, Phuket 83110

We're open every day from 8:00 AM to 6:00 PM — no days off, no exceptions. Whether you want to start your morning right or enjoy an afternoon pick-me-up, we're here.

Our Mission

Our mission is straightforward: bring authentic Japanese matcha culture to Phuket, one cup at a time.

We believe that what you put in your body matters. We believe in transparency — knowing where your food comes from and how it's made. And we believe that a truly great cup of matcha can shift your entire day.

That's why every drink at Matchoya starts with properly sourced, properly prepared ceremonial matcha. Nothing less.

Our Team

Matchoya is a small, independent cafe run by a passionate team who genuinely care about quality. From the baristas who prepare each drink with attention to every detail, to the team members who greet you when you walk through the door — everyone at Matchoya shares the same commitment to making your experience exceptional.

We're not a chain. We're not a franchise. We're your neighborhood matcha cafe, and we take that personally.

Come Visit Us

Whether you're a matcha devotee or just curious about what the fuss is about, we'd love to welcome you. Come in, try a Matcha Latte or our signature Strawberry Matcha, and see for yourself what ceremonial grade really means.

Read more about our matcha sourcing and preparation on our matcha page, or explore our blog for matcha recipes, wellness tips, and local Phuket cafe guides.